Practical artificial intelligence applied to real marketing problems — not buzzwords, but tools that save hours and improve results.
FAQs
Everything you need to know about this service.
Ask Us Anything →We use a range of tools depending on the task — including leading large language models for copy generation and analysis, specialist PPC management tools with AI features, and custom-built workflows using APIs. We choose tools based on what solves the problem, not what's trending.
No. We handle the technical setup and train your team on how to use the outputs. Most of the AI solutions we build are designed to be used by non-technical marketing teams.
No — not yet, and not in the way most people think. AI is excellent at processing data at scale and generating variations. It's still poor at strategic thinking, understanding brand voice, and making judgement calls about competitive dynamics. The best results come from combining AI tools with experienced human oversight.
AI can generate strong first drafts and large volumes of variations — which is genuinely useful for testing. But we always review and refine AI-generated copy before it goes live. Unreviewed AI copy often lacks specificity and can miss important brand or compliance considerations.
AI solutions are typically scoped and priced per project or as part of an ongoing management engagement. Contact us to discuss your specific needs and we'll provide a tailored quote.
Yes. We have built custom AI workflows and integrations for clients across a range of use cases — from automated competitor monitoring to bespoke reporting tools. If you have a specific problem in mind, let's talk about whether AI is the right solution.