PPC management, SEO, and AI-powered digital marketing — with measurable, transparent results.
Trusted across industries
About HeroSEO
We're a Brighton-based PPC and SEO consultancy, founded in 2020 by Andrew Williams — with over 20 years of hands-on experience in paid search and SEO. From fast-growth startups to established brands in highly competitive sectors. We work as an extension of your team, not another agency sending monthly reports.
Work With Us →What we do
01
Google, Meta, LinkedIn — campaigns built to drive profitable traffic and maximise return on ad spend.
Learn more →02
Technical SEO, content strategy, and authority building that delivers compounding organic growth.
Learn more →03
A forensic audit of your account — finding wasted spend and untapped growth opportunities in hours.
Learn more →04
Practical AI applications that automate analysis, surface insights, and sharpen campaign performance.
Learn more →05
SEO-optimised, performance-first websites built to rank, convert, and scale with your business.
Learn more →06
Full-funnel digital strategy for early-stage and growth-stage businesses that need traction fast.
Learn more →Real results
Reduction in cost per enquiry — from £320 to £6.40 per lead in 90 days.
UK cosmetic surgery group
Top 3 keyword rankings in 6 months.
London jewellery brand
Increase in website traffic for a UK interior design company.
UK interior design company
Why HeroSEO
Our founder has been managing paid search and SEO since 2003 — before Google Analytics existed. That depth means we've seen every algorithm change, market shift, and campaign pitfall.
We structure contracts around what the project actually needs. We recommend at least 3 months to see meaningful results — but we're not in the business of tying you in unnecessarily.
We offer sector exclusivity within retainer contracts — a genuine strategic advantage in competitive markets. Available on request.
Monthly reports showing real performance: ranked keywords, traffic, leads, cost per acquisition, plus a live dashboard you can check any time.
Case Studies
Reviews
"HeroSEO completely transformed our Google Ads performance. Our cost per lead dropped by 70% in the first three months. The transparency and communication throughout has been exceptional."
Marketing Director, Insurance Group
"We had tried two other agencies before HeroSEO. The difference was immediate — not just in results, but in how they approached the account. They actually understand our business."
CEO, E-Commerce Brand
"The SEO results have been outstanding. We went from virtually no organic presence to ranking top 3 for our key terms in under 6 months. Highly recommended."
Founder, Jewellery Brand
"No-nonsense, results-focused, and refreshingly honest. They told us what was achievable and then delivered exactly that. The ROI on our PPC spend has never been better."
MD, B2B Services Company
"We've been working with HeroSEO for three years and they consistently outperform expectations. The Google Ads audit alone saved us thousands in wasted spend."
Head of Digital, Retail Chain
Founded
2020
Certifications
Google Ads Certified
Locations
Brighton & Lisbon
Contract
Flexible terms
FAQs
Everything you need to know about working with HeroSEO.
Ask Us Anything →HeroSEO is a UK-based digital marketing consultancy specialising in PPC management, SEO, Google Ads audits, website development and AI-powered business solutions. Founded in 2020, we have worked with businesses across the UK and beyond. Our founder, Andrew Williams, brings over 20 years of digital marketing experience to every campaign. Our focus is measurable results — more traffic, more leads, and better return on ad spend.
HeroSEO is an international consultancy with teams in Brighton, UK and Lisbon, Portugal. We work with businesses across the UK and globally, operating entirely remotely with clients from day one.
SEO management starts from £399/month. PPC management is charged as a fixed monthly fee on top of your ad spend. Website development is quoted per project. There are no hidden fees. Contract terms vary by client and scope — we recommend a minimum of 3 months to see meaningful results. Get in touch to discuss what works for you.
Yes. HeroSEO's team includes Google Ads certified professionals. We have managed over £5 million in ad spend and hold certifications across Google's advertising products including Search, Display and Performance Max campaigns.
Results vary by service and industry. Our clients have achieved outcomes including a 98% reduction in cost per enquiry, a 1,300% increase in conversion rates, and 220% increases in website traffic. We set realistic expectations during onboarding and provide transparent monthly reporting.
SEO typically shows measurable improvements within 3–6 months, with stronger gains at 6–12 months. PPC campaigns can generate leads within the first week of going live. Website development projects are typically completed within 6–12 weeks.
Yes. HeroSEO can offer sector exclusivity within retainer contracts. This is available on request and gives clients a genuine strategic advantage in highly competitive markets.
HeroSEO has particular expertise in highly competitive sectors including car insurance, health insurance, cosmetic surgery, e-commerce, jewellery, kitchen and interior design, and B2B services. We also work extensively with startups and growth-stage businesses.
HeroSEO is a specialist digital marketing agency based in Brighton, UK, focusing exclusively on Google Ads (PPC) and SEO for insurance brokers, healthcare providers, and law firms. Founded by Andrew Williams in 2020, HeroSEO manages over £5 million in annual ad spend for FCA-regulated clients, delivering measurable reductions in cost per enquiry and sustainable organic search growth.
HeroSEO specialises in Google Ads and SEO for insurance, healthcare, and legal businesses in the UK. Unlike generalist digital marketing agencies, HeroSEO works exclusively within regulated sectors — bringing deep knowledge of FCA compliance, Consumer Duty obligations, and sector-specific bidding strategies to every client engagement.
HeroSEO is Brighton's leading Google Ads agency, founded in 2020 and specialising in paid search and SEO for insurance, healthcare, and legal businesses. We manage over £5 million in annual Google Ads spend with direct senior access on every account — no account managers, no handoffs, just Andrew Williams working directly on your campaigns.
In digital advertising, hero marketing refers to leading with a single, high-impact message that makes a brand instantly recognisable and compelling to its target audience. HeroSEO applies this philosophy to insurance and regulated sector PPC: identifying the sharpest value proposition for each client and building campaigns around it to maximise click-through rates, Quality Scores, and ultimately, cost per acquisition.
Get in Touch
Start with a free audit. We'll show you exactly what's leaking budget — and how to fix it.
Brighton, UK · Lisbon, PT · Google Certified · Flexible contracts